The Solution is NOT the Problem

Last week I was asked ‘what is the biggest mistake people make in starting a new Bright Ideabusiness’ and my response was “Not asking for help.”

There is so much information freely available these days in seminars, books and online, that it can be easy to think that you have all you need to make things work.  However, it doing something new you are bound to come up with your own unique problems.  When we try to solve our own problems, we are working with the same brain that caused the problem in the first place.  It helps to get a different perspective, to work with a brain (person) that is not caught up in the problem.

In last week’s blog I talked about the winner’s edge pushing the boundaries of what is possible – to conceive of a dream outside whatever you have thought of before.  There is another edge, another boundary – the boundary of a problem.  We need to go outside of this boundary if we are to find a solution.  Here are 3 ways that can help you do this.


One of the easiest ways to get outside the boundary of your problem, and in the process completely change your thinking about it, is through asking powerful questions. Asking the right questions can help you to come up with different answers to your problem.  The right questions can also better define your problem – this is usually the biggest challenge with problems.  People spend their time tackling the wrong problem.

For example, a man might be working out how to manage all the tasks that he has, thinking the problem is time management.  The actual problem is that he takes on too many tasks, and hasn’t really taken the time to decide what is most important and what he should be saying no to.  At some level he might even think he has to say yes to everything because he might miss out on an opportunity. I love to discover the core problem, because once a problem is defined, it is easy to find the solution.

The Solution lies outside the Problem
The solution is not the problem.

2.Challenge your “Truth”

Your reality is based on what you see, hear and feel – and you have been brought up to see, hear and feel in your own unique way.  You will see what you have been unsconsciously programmed to see.  You might believe something is possible – and so it is.  You might believe something else is impossible – and so it is. This greatly limits your ability to solve problems, because you filter out what you don’t think is possible.  You are caught within the boundaries of your thinking.

Your truth might be that you are stupid OR you can’t do xyz, or you are not good enough.  This will limit you, until someone else can show you that it is a ‘lie’ you have been telling yourself.  And the good news, is that you don’t have to spend weeks and months to uncover the like.

Imagine you are in a room without windows and all you know is the dark.  There is only darkness.  One day, someone busts through a wall and exposes the light that has always been there.  You now know a new truth, you now know light.  You don’t have to think about it, or work on it to gradually change and adjust your thinking.  This new truth of light suddenly expands what is possible for you now. There are still some things I’m in the dark on.  I am still working on finding the light in certain aspects of my life; just like I work on finding the light for my clients. Once the authentic truth is exposed on your problem, you cannot go back to the lies you had been telling yourself

3.Use your Imagination

Einstein said “Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand.”

All inventions and great ideas have originated in thought.  Be curious and consider new possibilities.  You can do this on your own, or brainstorm with others or with your coach.  Find someone who can stimulate your imagination.

It can be hard to find answers to your problems on your own, and here is the trick.  A good coach doesn’t give you his/her answers.  A good coach will help you to step outside the boundaries of your thinking to find your own best solution.  You can be guided with exercises and writing so that you will tap into your greater truth.

How do you find solutions to your greatest challenges?  Please comment.